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Rewarded Media Advertising
BRAND EXPERIENCES FOR EVERY MOMENT
We create user-initiated, rewarded in-game advertising experiences that allow brands to reward 250M+ players at key moments of gameplay to drive reach, frequency and engagement.
Rewarded Advertising
Seamlessly Integrated into Every Moment
Our fans are immersed in our worlds. They are passionate, highly engaged and their interactions go beyond a casual check-in. Our rewarded media ad products are built with this in mind. We partner closely with our game studios to ensure ads are seamlessly integrated within the game experience.
REWARDED VIDEO
Our 100% brand safe in-game rewarded video ad campaigns drive superior impact across the entire purchase funnel. The non-intrusive nature of the video ads, combined with desirable player rewards, yields powerful results for brands.
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96%
Completion Rate
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98%
Viewability
Rewarded Rich Media
Rewarded rich media add an additional layer of brand engagement to our rewarded video ads, giving users the opportunity to interact directly with brand content without leaving the platform.
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6.2x
Higher clickthrough rate when added to rewarded video
The ROI of Rewarded Ads
The numbers speak for themselves
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93%
Of our players like being rewarded by our ads
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12.6X
Greater consideration than other mobile publishers
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10.8X
Greater message association versus other mobile publishers
Rewarded Media
Players Go All in for Pringles
Pringles partnered with Activision Blizzard Media for the launch of the highly-anticipated Match 3 rewarded rich media on its mobile ad platform, providing real value during key moments of gameplay.
94
%
video completion rate
98
%
viewability
Rewarded Media
Driving Product Awareness
Activision Blizzard Media worked with SAP to release highly-charged rewarded videos that created an emotional connection with players – a unique approach from an enterprise software company.
+
15
%
increase in ad recall
+
4
%
increase in awareness
